I pitched, won, and led DTC creative on Myrbetriq for overactive bladder (Astellas) for 5 years:
-Six TV spots and multiple videos, including some with celebrities (interviewing and working with them),and partnerships (Dancing With The Stars, PGA, CMA, Laila Ali, Lea Thompson, Sara Evans, etc.)
-The website
-Three radio spots
-Social media
-Various digital and print assets
2019 TV
Laila Ali Dancing With The Stars Co-promote
CMA TV With Sara Evans :15
2018 TV
Lea Thompson DWTS TV
TV: “Bowling Night”
TV: “My Big Break” :30
Facebook Launch